
COLOR WOW'S NEW MONEY MASQUE IS FINALLY HERE! WATCH THIS DR. JOE INTERVIEW FROM MONTHS AGO:
WHAT OTHERS ARE SAYING

OR CALL US NOW AT 205-940-1140
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USEFUL LINKS AND DOWNLOADS

If you didn't catch our Refuel Your Retail, Reignite Your Sales class today you can view it at your leisure right here!
EXCITING NEW "NAKED" TECHNOLOGY FOR CURLY HAIR FROM COLOR WOW!
$29.00
Lubricating Conditioner
$38.00
Learn More!
$30.00
Learn More!
$38.00
Learn More!
Imagine: perfectly bundled, bouncy, juicy curls that look and feel totally natural, totally naked... like nothing is on your hair! Curl Wow’s “Naked Technology” (aka our proprietary Profaxil-18 Complex™) uses completely new micro-dispersion technology to moisturize, defrizz and define curls so there’s no weight, no greasy feel, no crunch and no rigid cast. Curl Wow is sold only as a system, not individually in order to guarantee results.
WATCH THE 39 MINUTE CURL WOW LAUNCH VIDEO - SHORT VERSION!
NEW PRODUCTS AVAILABLE NOW!



NEW INNOVATIVE COLOR WOW PRODUCT...AVAILABLE NOW!

A GAME-CHANGER...FOR EVERY HEAD OF HAIR!
Money Mist
Luxe, light leave-in conditioner for instantly stronger, glossy, expensive-looking hair. For all hair types.
5 oz / 150 ml
$29.00 (Retail)
WHY IT'S WOW
- Easy to use, instant transformation!
- Powerful detangler reduces breakage
- Strengthens strands to support healthy growth
- Moisturizes + defrizzes for smooth, silky, luxe texture
- Like a whole new head of luxe, healthy-looking hair
- Ultralight, penetrating spray won’t weigh hair down
- Heat & UV Protection

HOW TO USE
1. Shampoo, then condition if desired.
2. Mist evenly throughout clean, damp hair.
3. Comb through to distribute evenly.
4. Do not rinse out; style as usual.
BEST FOR ALL HAIR TYPES
For all hair types.
• FINE strands are plumped, with added body
• COARSE strands are softer, smoother
• FRIZZY strands are silkier and smoother
• DRY strands are hydrated and less brittle
• DAMAGED strands are fortified, more elastic






COLOR WOW MONEY MIST UPDATE!

AVAILABLE NOW! Watch the exclusive video below to learn why its going to be WOW!
COLOR WOW'S NEWEST STYLIST GUIDE...CLICK IMAGE TO DOWNLOAD!







Insta‑WOW Advanced Dry Shampoo


Clean roots in seconds.
No white cast. No grit.
Breakthrough cleansing tech dissolves excess oil like a real shampoo, while ultra‑fine starches let it brush away—so hair looks light, bright and glossy again.
Pro‑level performance
- Removes up to 95% of sebum in one use*
- Virtually no white cast, even on dark hair
- Non‑dulling finish—hair feels clean, never gritty
- Helps normalize excess oil over time
- Deodorizing formula helps prevent odor absorption
*Independent lab measurement. See source in footer.
Why it’s different
Most dry shampoos sit on top of oil and leave powdery buildup. Insta‑WOW contains a shampoo‑grade cleanser that breaks oil into micro‑droplets while advanced starches absorb and add “slip” so oils brush out cleanly.

Real‑world results
Before/After and lab visuals pulled from Color Wow’s public assets.


Quick demo
How to use
Ingredient highlights
Ultra‑fine rice starches + shampoo‑grade cleanser; balanced with extracts to help keep scalp fresh.
- Rice starches + distarch phosphate for high absorption + easy brush‑out
- Capryloyl glycine + witch hazel water + saccharomyces ferment
- Botanical extracts including moringa, blue lotus, lotus, olive leaf
Full INCI list
HYDROFLUOROCARBON 152A, DIMETHYL ETHER, ALCOHOL DENAT., DIMETHYLIMIDAZOLIDINONE RICE STARCH, DISTARCH PHOSPHATE, GLYCERIN, PROPANEDIOL, WATER (AQUA), CAPRYLOYL GLYCINE, SACCHAROMYCES FERMENT FILTRATE, HAMAMELIS VIRGINIANA (WITCH HAZEL) WATER, COCO‑GLUCOSIDE, SARCOSINE, DIPROPYLENE GLYCOL, MORINGA OLEIFERA SEED EXTRACT, NYMPHAEA CAERULEA FLOWER EXTRACT, NELUMBO NUCIFERA FLOWER EXTRACT, EPILOBIUM ANGUSTIFOLIUM FLOWER/LEAF/STEM EXTRACT, QUERCUS SUBER BARK EXTRACT, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, FRAGRANCE (PARFUM), PHENOXYETHANOL, POTASSIUM SORBATE, SODIUM BENZOATE, DISODIUM PHOSPHATE, CITRIC ACID, ALPHA‑ISOMETHYL IONONE, JUNIPERUS VIRGINIANA OIL, HEXAMETHYLINDANOPYRAN, GERANIOL, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, LINALOOL, LINALYL ACETATE, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, TERPINEOL.
FAQ
Does it leave white residue?
It’s formulated with ultra‑fine, high‑performance starches and showed virtually no white cast in lab testing on dark hair.
What makes it different from typical dry shampoos?
It actually cleans: oil is dissolved then brushed away, so hair feels clean—not gritty.
Safe to use often?
Because it doesn’t build up, you can use it any time you want to refresh and stretch wash day.
What does it smell like?
Crisp, bright, fresh—notes of jasmine, apple blossom and lily‑of‑the‑valley.
Ready to try Insta‑WOW?
Order it through The Salon Center or reach out to Rich for help choosing the right retail/display setup for your salon.


